By means of a media analysis of web presence a plan of action shall be prepared to meet the desired targets and to maximize the investment in communications monitoring its effectiveness through:
- Marketing activities (market research, marketing analysis of web positioning and strategic planning);
- Social media, public relations and community management;
- Advertising, blogs and outreach influencers;
- Creative Design and implementation of new websites and App ad hoc;
- SEO and SERP to optimize business information and make it available for web research;